Kreska Mąki is a pub with chillout atmosphere and delicious Italian pizza. Interior is colorful, energetic with elements referring to pop-art and hip-hop. The brand message is direct and relaxed.
The main objective of the rebranding concept was to develop the potential of the already existing, cheeky name of the pizzeria and to build communication that would guarantee recognition and remembrance. The brand concept was based on the basic reason why people love pizza. This is the addictive property of casein contained in cheese that melts on the pizza.