Tastes Differ Everyone has their own preferences. One person may like a particular logo, while another may find it unsuitable. When judging a logo, we often forget that it is...
There are two possible answers to the question of whether it is possible to design a new visual identity system while keeping the existing logo: Yes, it is possible to...
Branding: Designing the Image of Newly Created Brands Every year, we see a significant increase in new Polish brands entering the market. Each of them aims for success. A hallmark...
Let’s start with the fact that branding is not just a logo! In other words, it’s more than a logo. Colloquially, people often say, “Do my branding,” when they actually...